About Our Animal Produce

1 comment Feb 16, 2023

We are proud to source all of our beef produce through Provenir.  The following has been taken from their website to best articulate what they do and why we choose to work with them.

"Provenir was founded in 2017 on the belief that the best quality beef comes from livestock that are raised to the highest of welfare standards, right up to the very end. Until now, all stock processed in Australia was done so at a fixed abattoir, often after live transport over long distances and experiencing an unfamiliar environment.  In our view, this system is flawed in that livestock are put through unnecessary stress prior to processing. This is not only bad for animal welfare and our farmers, it can also negatively affect the eating quality of the meat. The founders of Provenir we knew there had to be a better way. Our solution is simple – highest welfare, mobile on-farm processing.  So, instead of the animal being transported to abattoir; the abattoir comes to the farm. Eliminating unnecessary stress on livestock associated with live transport to the processors, our unique on-farm processing improves animal welfare and produces meat of exceptional quality, taste and tenderness."

They have six brand promises to their customers:

1. Highest Welfare

Provenir farmers utilise low-stress handling techniques and raise their livestock on open pastures within a familiar herd structure; allowing the animals to express their natural character.

2. Processed on-farm

Instead of the livestock being transported, the abattoir comes to the farm. Eliminates unnecessary stress on animals associated with live transport. Less stress means less adrenalin produced, and thus more retained glycogen stores in the meat, leading to exceptional eating quality, taste and tenderness.

3. Full traceability

Provenir oversees the whole operation from purchasing livestock on-farm direct from our partnering farmers to the on-farm processing, into our butchery and on to you. By processing on-farm and utilising the latest in digital traceability technology we are able to provide full transparency and guaranteed provenance.

4. Grass-fed & free range

Provenir partners with farmers who raise their livestock free-range and grass-fed.
For cattle and lamb, this means they are fed on natural grasses, pasture, hay or silage.

5. Exceptional eating quality

Our on-farm process and artisan butchery techniques ensure that the quality of the meat is retained and maximised throughout the whole process.

 6. No added hormones, herd antibiotics, or intensive feedlots

Provenir farmers raise their livestock naturally: they do not feedlot, nor do they add hormones or antibiotics to the feed as growth promotants.

They utilise artisan butchery.

"Provenir oversees the whole operation from purchasing livestock on-farm direct from our partnering farmers to the on-farm processing, into our artisan butchery. Artisan butchery is the time-honoured skill and craftsmanship of the butcher to value the whole beast.  Bringing artisan butchery into the modern context Provenir utilises technology to incorporate proven chilling and advanced hanging techniques, to maximise yield and tenderness.

By processing on-farm and utilising the latest in digital traceability technology we supply our meat to wholesale, restaurants and direct to customers with full transparency and true provenance."

They are also committed to working with farmers who are committed to regenerating the land and helping restore biodiversity.

"Through transparent relationships with farmers, Provenir ensures that all of the livestock processed through its mobile abattoir are raised in ways that support the regeneration of the land’s ecosystems and biodiversity. Provenir actively seeks out and supports farmers who are practicing regenerative farming techniques to restore the land on which they farm and return carbon to the soils. Regenerative agriculture means to use farming practices that can start to reverse the impacts of climate change. Provenir is committed to partnering with farmers that uphold the same vision."

For these reasons we are proud to source all our beef produce from Provinir.


1 comment


  • Michelle Collins July 10, 2024 at 4:13 pm

    HI – Can I purchase my meat direct from Provinir or do you recommend a good butcher who sources meat like this in Sydney? I’m in the Sutherland shire but can travel


Leave a comment

Please note, comments must be approved before they are published

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.